Capture new clients
around the clock
Potential clients search for attorneys at night, on weekends, and while dealing with emergencies. BotDesk captures their inquiry the moment they land on your site, before they call the next firm on Google.
The Problem
Most law firm websites lose
leads they already paid for
You spend money on SEO, Google Ads, and Avvo. When someone lands on your site after hours, there's nothing to capture them. They call the next firm.
Legal needs don't follow business hours
Accidents, arrests, divorce decisions, and estate emergencies happen at 10pm on a Tuesday. If your site has no response, they move on immediately.
Unqualified intake wastes attorney time
Staff spend hours on calls that go nowhere. A chatbot pre-qualifies leads by practice area and urgency before any attorney picks up the phone.
You're paying to acquire leads you're not capturing
Every visitor who leaves without getting in touch is ad spend you've already paid for. Catching more of them gets you more clients without spending more on ads.
How It Works
How Long Setup Takes
Paste one line of code on your website. BotDesk handles the rest.
How long it takes depends on your website. WordPress, Squarespace (Core plan and up) and most sites with a footer code box: about 5 minutes. Wix needs a Premium plan with a connected domain to add code. GoDaddy Website Builder usually can't take code, so you add a button that opens your chat link instead. Can't paste code at all? We'll set it up for you, free.
Train it on your firm
Paste your website URL and BotDesk scans your site: practice areas, bio, contact info, and FAQs. Editable before going live.
Add the widget to your site
One line of code. Works on WordPress, Squarespace, Wix, Webflow, and any HTML site.
Get notified instantly
When a potential client leaves their name and number, you get an email immediately. Follow up while they're still deciding.
What It Handles
Questions clients actually ask
Your chatbot answers these 24/7 so you don't have to take every call cold.
FAQ
Common questions
No. It's built to never give legal advice or an opinion on someone's situation, like "you have a strong case". It says that's something to go over with your firm and offers a consultation or a callback. We also suggest a short disclaimer in the greeting: see For law firms below.
Any area where you get web traffic and phone inquiries: personal injury, family law, estate planning, criminal defense, immigration, business law, real estate, and more. The bot learns your specific focus areas and only discusses those.
On any paid plan, BotDesk can include a direct link to your Calendly, Acuity, or scheduling page when someone asks to book a consultation. On Starter, it collects their details and emails them to you. Growth can also book real times in the chat on BotDesk's own calendar, checked against your calendar link. Two-way calendar sync is on our roadmap.
Under 5 minutes. Paste your website URL, review the auto-generated content, add the widget code to your site, and you're live. No technical knowledge required.
Yes. It replies in the language each person writes in, such as Spanish, Chinese, Vietnamese, Korean or Tagalog, on every plan, and you choose which languages it uses. On Growth and up, chats in another language reach you with an English translation.
Each attorney or location gets its own bot configuration. Agency plan clients get multiple bots from a single dashboard, useful for multi-attorney firms.
For law firms
What happens to a chat, and how to set the bot up so visitors know what it is.
- What's saved, and for how long. Every chat is saved so you can read it in your dashboard: the newest 100 chats per bot, each one deleted no later than 12 months after its last message. Leads (a name, a phone number or email, and the type of matter) are kept too, the newest 500 per bot.
- Where the text goes. Each message is sent to OpenAI to write the reply. BotDesk doesn't use chats to train AI models. Our privacy policy has the details.
- It's not a lawyer. A chat with the bot doesn't create an attorney-client relationship, and no lawyer reads a message before the bot replies. Visitors shouldn't share confidential details in it, so say that up front.
- A greeting that says so. We suggest something like:
Hi! This chat gives general information, not legal advice, and doesn't create an attorney-client relationship. Please don't share confidential details here. How can we help?
To set it, open your dashboard, go to Appearance & greeting, then Messages, paste it intoGreeting Messageand clickSave settings. It shows when a visitor opens the chat.
What it won't do
Legal advice. It's built to never give legal advice or an opinion on someone's case, like "you have a strong case" or "you should settle". It says that's something to go over with your firm and offers a consultation, or takes their name and number for a callback.
Fees and hours. It's built to never make up a fee, a price or your hours. If they aren't on your site or in what you've added, it says it doesn't have that detail and offers to take the visitor's name and number so your firm can follow up.
What lands in your inbox
Sample, with made-up details. When a visitor wants a call back, the lead email looks like this. It is the same layout as the real one.
New Lead
Captured by your BotDesk chatbot during a conversation.
Sent via your BotDesk chatbot: Doyle & Park Law
On your phone, tap the number to call them back. The same lead is saved in your dashboard's Leads tab. The Free plan takes up to 10 leads a month; paid plans take every one.
Start capturing consultations tonight
Free plan: no card. Paid plans: 30-day free trial, card at checkout, no charge until day 31, cancel anytime. No developer required. Most sites are set up in about 5 minutes.
Start free trialSet it up for me (free)Send us your website address and we'll help you get it live by email, free. We reply within 24 hours.
Free plan: no card. Paid plans: 30-day free trial, card at checkout, no charge until day 31, cancel anytime. Plans from $29/mo. What the Free plan does
✓ Our simple guarantee: if your first paid month passes without a single customer conversation through your bot, we refund that month. No forms, no hassle.
Read more: AI chatbot for law firms · AI receptionist for a small business